30. Apr, 2019

Purpose led companies ...

Supporting picture by https://pixabay.com/illustrations/needs-human-insecurity-support-3007308/ 

PURPOSE, a topic that did come up very often in my BLOG posts so far. The last time on 25-Apr-19, but with the opposite focus - purposeless. Just do a search in my eBook and you will see 😉.

Today we had the official kick off of the Purpose led initiative in my new company. The CEO gave a short introduction and described the key focus areas until 2025. A really great story line with a lot of motivation and positive mood. The challenge will be to keep this momentum on a daily basis. I am personally looking forward to it, as I like the approach and the goals - e.g. reducing our Ecological Footprint by 50%, being diverse as much as possible and leaving nobody behind - communities, customers and colleagues ...

And we are not the only company going this direction, what you will see with a quick WWW search. Just some examples:

When you dance, your purpose is not to get to a certain place on the floor. It's to enjoy each step along the way. Wayne Dyer, American - Psychologist May 10, 1940 - August 29, 2015